On to the Next Rumor

It's a funny thing, but it seems almost all rumors are positive.  I rarely hear negative rumors these days.  The negative news never gets rumored, it just comes out.   If you wait for the news to act, you have to trade backward (go short on positive news, long on negative news).  If you can anticipate the rumor/news, you can trade forward.  If you trade straight forward(going long on positive news, going short on negative news), you will probably lose money.